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BUFFALO—The Great American Smoke Out is an annual intervention event that occurs every third Thursday of November. More than 34 million Americans still smoke cigarettes and smoking remains the single largest preventable cause of death and illness in the world. This event challenges people to stop smoking and helps people learn about the many tools they can use to help them quit and stay quit.
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Tobacco control ambassadors also use this day to bring attention to the tobacco industry’s use of manipulative tobacco point of sale marketing that specifically targets young people and the disparate number of tobacco retailers doing business around schools that are in marginalized communities.
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Furthermore, “There are 80 active tobacco retailers that conduct business in the Ferry Street Corridor, which represent the largest concentration of tobacco retailers in the city,” said Terry Alford, Community Engagement Program Manager for the Tobacco-Free Coalition of Erie Niagara, another CAI initiative dedicated to decreasing tobacco use by adults and preventing our youth from ever starting by bringing together youth, community stakeholders and health experts dedicated to the reduction of illnesses and deaths attributed to tobacco use or exposure to secondhand smoke. “Of these 80 tobacco retailers, 57 are within a mile of early childhood centers, elementary and high schools. Unfortunately, our children that travel past these stores or patronize them are inundated with tobacco point of sale advertising every day, which continues to be the primary strategy of tobacco companies to get young people hooked on their deadly products.”